Como George Varvarelis começou a jornada do(a) logo & identidade visual
Como você é conhecido?
Qual é o slogan da sua empresa?
Precision Agriculture. Redefined.
Conte para a gente quem é você e quem é seu público alvo
We are building a computer vision based hardware(cameras), which is installed in the front of a tractor and can determine the exact needs of fertilizer, pesticide and water, every seperate plant needs, in real time and then controls the agricultural machinery, in order for the perfect amount of chemicals or water to be disperced in the field. The end customer is always the farmer, anywhere in the world. The name of the company, comes from the term "Augmented Farming", which we will create and refers to "digitalizing the farm with high precision". Last but not least, we always described our system as "The eyes(cameras) of 10 farmers with the mind(our processor) of 1000 agronomists"
Qual o segmento que sua empresa está mais relacionado?
Quais as cores que você quer ver no seu design?
Escolha dos designers
Para nos dar uma ideia geral da sua marca, quais estilos você mais gostou
Inspiração de design
This is the design of our product, we would like the logo design to be in par with the style of our hardware. In our minds it's both "sturdy" & "slick" + "futuristic".
We are under the process of rebranding. We were named "Agile Agriculture Technologies" and now we are named "Augmenta". The file "agile logo.png" was our logo, which frankly we liked very much. We always thought that it needs some reworking though(the leaves were too detailed, the "technology" aspect was not as clear as we thought(pedals that resemble electronics)). We would like to see some logos similar to our previous one, as well as completely new ones. In any case, we trust the designers since they definately know better. Since the name "Augmenta" does not refer to agriculture, we definately want something that has to do with the industry to be inside the logo.
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