We want a logo that is clean, classic, beach club chic, and can span women's, men's & kids products. Possibly old world retro beach club or more modern and clean. Our brand lives at high end resorts and boutiques. Must feel rich and luxe, yet accessible.
We want a few options to consider for our Cabana ICON- something that lives with the logo, but can be pulled out and STAND ON ITS OWN as necessary.
We need an updated Cabana icon, as our brand has had a recognizable Cabana in the logo for 10+ years. Our new REFRESHED Cabana should be less circus, more modern, perhaps with a more modern play on stripes.
No palm trees, suns or umbrellas or seagulls (or anything other than a Cabana).
We like capital letters like the attached. Can vary slightly. No script!
We like blues and possibly silvers.
We like stripes if used nicely- preppy, Cabana relevant, grosgrain ribbon
We currently use neutraface font on our lowercase logo, though like the sophistication and gender appeal of clean, capital font.
DESCRIPTION OF ATTACHMENTS:
-lowercase cabana life with Cabana in N (our current logo of 10+ years)
-Cabana Beach- a diffusion logo we did for another line but like the caps and cleanliness. Also like the blue lines.
-Top of a Cabana- a possible idea to play with for the logo instead of showing whole Cabana (with our name stacked underneath)
-Giorgio- Another old school logo that brings Cabana stripes in to the actual logo (may be too far off from the original Cabana icon needed but thought I'd include just in case it sparked ideas)
-VERY VERY BAD sketches of Cabanas. PLAY with horizontal solid lines, vertical solid lines, or varying whispy lines of blues, with or without door openings. Stay interesting and elevated but not overly complicated!!!