Creative (use of negative space), minimalist logo (for the win) sought by Health company!

Upstreamed OR upstreamed OR UPSTREAMED

Healthcare Solutions OR Go straight to the source for your healthcare needs

Creating a free-market network for hiring and communicating among clinicians (e.g., doctors, nurses, psychologists, etc.), employers and recruiters.

I've included an attachment for your reference -- we are a healthcare/medical company and part of our mission is to provide a streamlined, efficient, and transparent service for employers and employees in the healthcare industry to connect, communicate and work with each other.

I have filled in the letter 'A' with 'blue water' like color to allude to the water-based name of the company and the moving towards the source or the vertex (of the letter 'A'). Other ideas include emphasizing the letters 'med,' in some way/shape/form or stylizing the word UPSTREAMED as a stream/river with a gradient from right to left ending with an up-arrow on the left side of the letter 'U.'

Our goal is for our logo to not only reflect the name (water/river/stream) but also the mission (clean, transparent, streamlined, efficient, rising/moving together towards a source/goal, etc.).

Feel free to exercise your creativity.

Ultimately, we would like this to be the start of a long artistic partnership as our company has many other design projects in the pipeline. I look forward to see the designs! Thanks!