We are looking for a package design for our new CableCore Hub. It is a hub designed for use with only the iMac computer. We think the packaging should be inline with other apple type products which by itself is an easy design (white box, clean simple layout, floating photo of the product etc.) But we are not Apple, we just need to fit into the apple environment. We need a little harder sell via packaging, or so we think. We think it needs to be in a box, not blister or other packaging, but could be open to an innovative idea. Unlikely it would have a window. Needs to have a hang tab we think, but not to interfere if setting on a shelf without using the hang tab. The box will be 21 X 22 X 7cm (W-H-D)
One possible thought was using lenticular printing for the bottom half of the front surface. This hub which sits at the base of the iMac needs the consumer to see both sides and the front. So with lenticular label it could show all three sides while walking by it in the isle or when rotating the box side to side. It could increase the identification of each port without any one view seeing all the text needed. I think this label could set in an embossed area of the box for a clean smooth feel across the surface. I would like to stay away from the extra cost of this, but seems very dynamic to show off the sides of the unit and grab the peripheral vision of consumers walking down the electronic store isle. (Or i just am fascinated with lenticular printing?)
If you are using this technology, we need to see the three or more images which the lenticular image will morph into.
For now you'll need to grab images off our web site. We will take more professional grade photo's in about a week or so when our latest prototype arrives in our office. I can then take whatever photo/angle you will want to finalise the design to the winner. It might also be possible to have this done for the finalists.