Cool ,fun, contemporary upscale feel.
Inspiration for your logo is an obelisk that is very recognizable in the video thet was recommended. That's why I decided to draw the letter A in the shape of the obelisk. A variety of curved lines that make up the letter A represent stylized information that makes the story about ASHEVILLE, rich content, activities, arts and entertainment scene and it's cool urban vibes.
The overall impression is rustic, but at the same time the complete composition is contemporary.
A slogan "be moved" is part of the logo. It is set to move the letter A with its "weight" and thus visually depict its meaning.