Como Tactiletech começou a jornada do(a) design de site
Como você é conhecido?
Conte para a gente quem é você e quem é seu público alvo
SenseAbility Studios is a new start-up company providing innovative and effective ways of delivering high quality technical training material. One of our main functions will be to make technically accurate mobile training apps for high-tech and safety-critical industries. We also offer a technical training consultancy to these industry groups.
Qual o segmento que sua empresa está mais relacionado?
O que você tem em mente sobre o estilo e o tema doweb page?
We would like to see a banner section across the page header, or perhaps across both header and footer area. Cycling through this banner area will be a selection of high quality photographs, representing safety-critical industries we will be dealing with – aviation/aerospace, mining, construction, oil and gas, health care, law enforcement etc. The actual pictures are not important at this stage because we will have access to some high quality stock images.
Under the banner images we would like a 2 or 3 column layout. One of these columns will be content feed from a blog. We would like social media icons to allow people to feed our information to e.g. Facebook, LinkedIn, Twitter, Pinterest and Google +. In our main menu we wish to have the usual “contact”, “about us”, “careers” etc. that most websites have, plus we envisage a link to our apps that can grow as our app portfolio grows (maybe a list). In the footer menu we will have many more links like most sites do.
The actual main menu and footer items aren’t so important at this stage. Getting a good layout format is the most important thing.
We want a consistent look and feel with the science and art theme of our logo. Graphics and wallpaper colours to be reflective of, and complimentary to, what we have in our logo to further build our brand. During the logo contest we identified some important things we wanted reflected:
• the quality of our product
• the medium through which it will be conveyed (mobile devices)
• but perhaps the most important, although there is a strong technology input to all our work, this is coupled with a definite imaginative and creative side
Descrição das páginas
For our home screen/launch page, we would like the feel to be professional and bold, but also convey stylish simplicity. It needs to introduce our company, and give a feel for the technology behind our technical apps, but also the artistic flair of our product.
The professionalism of our product is reflected in the boldness, technical accuracy and professionalism of the images we use in our website.
From this first page, we need people to know that, as well as creating and selling innovative apps, our main goal is to work with businesses to develop interactive training material to their specifications, so it will direct them to search for the services we offer.
Our new logo will help set the basic style theme for the website.
O que evitar
Overcrowding. The launch page should be a confidence building marketing exercise, with just a few main choices. More detail is left for the other pages
We have graphic artists and programmers on staff, so we do not need any website coding work done. What we are looking for is the website design, to be provided just as if it were a screenshot of the site in any bitmap image format. From the winning design we will code the site, although we will identify some of the specialised graphics in the site design we want provided as separate images.
For example these specialised images could be icons such as the social media icons or other symbols used in the design. The format we would be asking for these images in would be 32-bit PNG if the image has transparency or 24-bit PNG if there is no transparency.
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