Kingdom is a rough clothing brand in the style of skate-, snow-, surf. We wish to compete in the same segment as brand like WeSC, DC, Volcom, Billabong, Quiksilver and more. Our marketing strategy evolves around Kingdom Adrenaline, a “youth revolt” of skaters, snowboarders, jibbers, break-dancers, musicians and others that wish to shape a just world which we’ll live in. These will be displayed through professional videos with Kingdom-produced hiphop music, posters, pictures, blogging and more.
Through every purchase of Kingdom clothing, the customer will join in to save lives, supply scholarships, essential medical help, microcredit-loans and others that raise people out of despair.