Como markskessler começou a jornada do(a) design de site
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Conte para a gente quem é você e quem é seu público alvo
Helmsman Capital is the Manager of the Helmsman Capital Funds, a Special Situations investor targeting the Australasian mid-market. Helmsman's Limited Partner investors include Fund of Funds, Superannuation Funds, Government bodies and other institutional investors. We have also made a significant investment in our Funds to further our alignment with our investors.
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Homepage - describe at a high-level what we do and provide links to the other key areas of the site including:
The homepage should not be overly text heavy as the current site is and should as explained above provide and overview of who Helmsman is and what they do.
Generic content page - for displaying general content
The design needs to be very contemporary and modern. It should be very clean and open in terms of design aesthetic. It should leverage the two attached files (cover-image and compass) as common visual elements/imagery across the site - either as a header element, homepage main banner graphic and/or background.
The corporate font is Hermes and this should be used for title text/headers and for any text callouts like in the homepage banner and throughout the site.