What a fabulous service! A friend pointed out that, for $100, I could have a local firm design a logo. The problem is, they'd provide me with a few possibilities to select from. At 99designs, I expected to receive about 20-30 submissions, since I went for Bronze pricing, but instead I received 165 designs (more like 200+ since some designers provided 2 or more designs per page) from 35 designers! This really gave me the opportunity to see how others might conceptualize my organization. I love the creative process, I took advantage of inviting designers to my contest, and the ability to provide feedback to designers throughout the process was critical to my final decision. My money was well spent!